Poverty alleviation services tackle cervical cancer, eye health and nutrition issues

Edited by Hu Jun and Zhong Youyang.

China has been working for many years to improve health care for the poor as it is an important part of poverty alleviation to prevent people from falling back into poverty due to illness.

An improved three-level health care system at the village, town and county level has been established and a basic health insurance policy for the poor of more than 99 percent has been achieved, two major achievements largely driven by government forces to solve the problem of difficult and expensive access. to medical treatment for poverty-stricken residents.

Also, foreign-invested companies in China have adopted their own approaches to prevent and manage serious diseases, something that China has always emphasized.

In the following cases, we show how multinational companies operating in China use their own resources, including long-proven professional expertise or an unparalleled extensive network of sales outlets, while actively participating in the country’s poverty reduction campaign.

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An employee of Essilor Group, a world leader in ophthalmic optics, helps children get free vision screening.

Essilor: seeing the colorful youth

“Seeing the Colorful Childhood” is the youth myopia prevention and control program launched by the Shanghai Essilor Vision Health Foundation to improve the eye health of Chinese children and adolescents.

Since 2015, the program has been implemented in 27 provinces, municipalities and autonomous regions across China. More than 1,500 lectures on eye protection have been delivered to students, parents and teachers, and nearly 2.5 million children and adolescents have been screened for vision health problems. Among them, more than 200,000 poor students have been given free glasses.

Yunnan Province

Since early 2015, the charity project has worked in more than 20 counties, including Shangri-La, Longling, and Yingjiang counties in Baoshan City, Qiaojia County in Zhaotong City, and Lufeng County in Chuxiong Yi Autonomous Prefecture. It conducts vision health programs for compulsory education students in nearly 1,000 schools through the training of school “eye care ambassadors” who will later help organize vision health lectures and preliminary vision screening. The program also sends physicians to provide professional optometry services and eyewear to local children in schools, as well as to provide comprehensive solutions for vision problems.

Qinghai Province

In 2018, the Essilor Foundation focused on the health vision of children and adolescents in the plateau area of ​​Qinghai Province and launched a charitable project in the Sanjiangyuan Region. Over the past three years, the charity project has helped more than 6,000 children and adolescents with visual screening in Yushu Tibet Autonomous Prefecture in Qinghai and has supplied nearly 2,000 pairs of glasses for the common good. The visual health education activities have been presented in Golog Tibet Autonomous Prefecture in Qinghai, transferring eye care knowledge to local primary and secondary school students and donating 2,000 sunglasses to local children on the plateau.

Tibet Autonomous Region

In September 2020, the charity project was launched in Xigaze, Tibet. Eye health services were performed for 2,822 students from primary and secondary schools in all 19 townships of Gyangze County, treating all students with vision problems in 5th and 6th grade. The inspections include medical optometry, computer optometry, insertion optometry, axial measurement, intraocular pressure and fundus examination. The Essilor Foundation also donated glasses to 2,139 children who needed vision correction. Located on the southern Tibet Plateau, Gyangze has an average elevation of 4,300 meters and an average annual sunshine duration of up to 5,000 hours.

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Roche Diagnostics donates medical testing equipment and reagents to Tibet.

Roche Diagnostics: Caring for Women to Raise the Nation’s Health Levels

In response to the increasing incidence of cervical cancer in women in China and the trend of more young women contracting the disease, Roche Diagnostics, a world leader in in vitro diagnostic solutions, has actively supported the national call for “Two Cancer Screening”. . .”

It has leveraged its own industrial and technological advantages, including breast and cervical cancer checkups, and has also provided cervical cancer screening training for women in rural areas to increase the rate of early cervical cancer diagnoses.

Led by the National Health Commission, Roche Diagnostics has also supported the China Maternal and Child Health Association in implementing a national cervical cancer screening training program to further standardize cervical lesion treatment.

From 2015 to 2017, Roche Diagnostics trained about 1,000 maternal and child physicians in six provinces, including Hebei, Shaanxi, Zhejiang and Guangdong, to improve cervical cancer detection capacity in rural areas of China.

In 2015, Roche Diagnostics China donated 100,000 yuan ($15,430) to the Shanghai Charity Foundation to help women with financial difficulties who need surgery for cervical, uterine, breast or ovarian cancer.

In 2017, Roche Diagnostics delivered an initial cervical cancer screening as part of a citywide project offering free breast and cervical cancer screening in Xiangyang City, Hubei Province. The project lasted more than seven months and more than 320,000 people passed exams.

More than 800 women were diagnosed with precancerous cervical lesions and nearly 100 were diagnosed with cervical cancer.

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The children receive extra meals during the break.

Yum China: “Donate one yuan”

Yum China, owner of KFC, Pizza Hut and Taco Bell in China, started its “Donate One Yuan” program in 2008 in partnership with the China Foundation for Poverty Alviation. The aim was to improve the nutritional level of children in deprived areas. Taking full advantage of its catering network across China, the company called on its employees and customers to donate 1 yuan to provide children in need with more nutritious food, such as one cup of milk and one egg per child every day. The company also supplied modern canteen equipment for schools.

Affordability, convenience and transparency have made the charity one of the largest in the country in terms of number of participants.

By the end of May 2020, the project had raised more than 210 million yuan (US$32.4 million) from nearly 130 million donors, including 49 million yuan raised by Yum China and its employees. The donations have been distributed to 39 cities and 71 counties in 13 provinces and autonomous regions, including Sichuan, Yunnan, Guizhou, Hubei, Hunan and Xinjiang, providing more than 46 million additional meals for students and donating modern canteen equipment to 1,078 schools.

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