Children’s cancer charity launches The Virtual Gold Ribbon Run

CHILDREN with Cancer UK, the national children’s charity committed to the fight against childhood cancer, is calling on participants to sign up for The Virtual Gold Ribbon Run in September to raise money for the fight against childhood cancer.

Taking place throughout Childhood Cancer Awareness Month in September, the event allows fundraisers to come up with their own challenge that involves walking, jogging or running 25km, 50km or 100km for charity. Participants can choose to take their challenge all at once or spread it out over the month and track their progress.

People can choose their own location for The Virtual Gold Ribbon Run: run through their local park, to the shops and back, or even in their yard and track using MapMyFitness or Strava. Those who raise more than £100 will receive a Gold Ribbon Run medal.

Yvonne West, Sports Events Manager at Children with Cancer UK, explains:

“The Virtual Gold Ribbon Run is a great way for supporters of all levels to get involved in fundraising by setting a goal that works best for them. Whether you’re a walker, jogger or runner, there’s something for everyone.

“Over the past year, the world has seen the incredible impact of Sir Captain Tom Moore taking on his own challenge at his own pace. The UK has just had a fantastic summer of sport and is applauding our Olympic medalists in Japan, which will have inspired millions to take up sport. By setting their own goal and participating in the Virtual Gold Ribbon Run, a fundraiser this year could earn their own piece of “gold” while raising much-needed funds to help fight childhood cancer. Everyone’s fantastic efforts are helping to fund crucial research into better diagnosis and kinder and more effective treatments for young cancer patients.”

Over the past 33 years, research funded by charities such as Children with Cancer UK has helped improve survival rates, and now more than three quarters of young patients survive. Yet there is still much more to do: around 4,500 children and young people in the UK are diagnosed with cancer each year, and a core of high-risk cancers still escape successful treatment. This means that around 12 children and young people are diagnosed with cancer every day in the UK.

Each year, Children with Cancer UK invests more than £5 million in life-saving research into the causes, prevention and treatment of childhood cancer.

To help Children with Cancer UK raise essential funds and continue the fight against childhood cancer, visit: childrenwithcancer.org.uk to make a donation or find out how to get involved.

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